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Seven Reasons Why You Should Outsource Your Pinterest Management

Seven Reasons Why You Should Outsource Your Pinterest Management

When it comes to bringing in the organic traffic from Pinterest, you’re looking at the long game. Pinterest will no longer work with a set it and leave it strategy, which means it may be in your best interests as a small business owner to outsource your Pinterest management – and focus your time and energy on other areas of your business that you do enjoy.

With this in mind, here are seven reasons why you should outsource your Pinterest management!

Seven reasons to outsource your pinterest management - essential reading for the small business owner. #smallbusiness #pinterestmarketing #smallbiz #entrepreneur #blogger

1. To Save You Time.

Pinterest is a long game which means that developing a Pinterest marketing strategy on your own will take time – especially if you’re a Pinterest newbie. With frequent Pinterest updates, staying on top of the changes to benefit your business will take even more time away from your business, week after week. A Pinterest account manager will be up to date on all new Pinterest changes, and will implement them fast.

2. To Save You Money

Lets get real. Your time is worth money. And you do not need to be knee deep in Pinterest marketing for three hours a day. Outsourcing you Pinterest marketing strategy will free up your time, so you can focus on those tasks that are more worthy of your attention – tasks that you probably enjoy doing too!

3. For Better Pinterest SEO

Yep, organic traffic – from Google or Pinterest – requires great SEO. A Pinterest manager will do thorough research to optimise your Pinterest content for free targeted traffic. And will even make suggestions on content you can add to your site for greater reach!

4. To Get More Inspired Customers

Do you know that customers turn to Google for answers to questions, and Pinterest to be inspired and buy? If you have a small business that inspires people – perhaps you run craft classes, teach food photography or sell beautiful, naturally crafted toiletries – outsourcing your Pinterest marketing can help you bring in new customers.

5. Analysis

You cannot be expected to understand the ins and out of everything that is happening with your Pinterest account. Outsourcing means that a strategy can be created, and you can be kept up to date on what is working, and what isn’t, each month.

6. Consistency

To get the most out of Pinterest – free organic website traffic! – we need to be consistent. This means creating a schedule and sticking to it day after day, week after week. And doing so in a non-spammy way of course! This is one of the biggest bonuses when it comes to outsourcing your Pinterest marketing strategy – having someone on board who understands how Pinterest works so that your account doesn’t get flagged as spam.

7. Greater sales

Pinterest users have four stages to their journey on Pinterest. A Pinterest manager – armed with her thorough Pinterest SEO! – will know how to to target Pinterest users at those different stages to capitalise on your target customer’s journey for greater sales.

There you go, seven reasons why you should outsource your Pinterest management.


If you nodded you head along to any of these and are now looking for Pinterest management service, I offer a fantastic package for the small business owner which you can check out here!

And tell me in the comments; what aspects of Pinterest marketing concerns you most as a small business owner?

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